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Araceli Mallen

Principal, Customer Success Strategy at Procurify

Araceli Mallen is currently employed as a Senior Manager of Customer Success at Procurify since April 2022. Previously, they worked as a VP of Customer Success at JUDI.AI from January 2019 to April 2022. In this role, they designed a comprehensive customer success program, developed scalable metrics for monitoring progress, and collaborated with stakeholders to create necessary technological tools. Before that, Mallen held positions at Vision Critical, where they served as a Senior Customer Success Manager from July 2016 to January 2019, and as a Customer Success Manager from January 2012 to July 2016. Araceli was responsible for designing and nurturing insight communities, providing guidance to clients, and conducting qualitative and quantitative research. Prior to that, Mallen co-founded and worked as a Creative Director at Eight Degrees South, a home, fashion, and lifestyle brand, from May 2009 to December 2018. Araceli also gained experience as the Vice President of Online Communities at Angus Reid Strategies Corp from September 2005 to May 2008, where they designed and nurtured insight communities and advised clients on research programs.

Araceli Mallen obtained a Bachelor of Arts degree in Economics and Sociology from the University of Toronto, where they studied from 1987 to 1991. Prior to that, they attended Loretto Abbey Toronto from 1982 to 1987, but the information regarding the degree or field of study is not provided.

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