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Alejandra Can is an experienced professional in logistics, procurement, and design, currently serving as Logistics LATAM at Principle since July 2017. Previous roles include Bids Manager LATAM, where Alejandra liaised with suppliers and tracked new business opportunities, and various positions in procurement and supply chain management. Alejandra's background includes freelance work as a UX designer and project developer, creative consulting at Manao MX, and market research coordination at CONFÍA DE VERDAD. Alejandra has also contributed to Schlumberger as a Collaborative and Visualization Environment Designer and held multiple roles in procurement and quality auditing at MetrikaLAB Internacional. Educational qualifications include a Bachelor’s Degree in Industrial and Product Design from Tecnológico de Monterrey, along with various diplomas and courses in marketing research and design.