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Heather Tatarsky is currently the Director of Product Marketing at PREMION. Previously, Heather held roles as the Director TEGNA Attribution and Director of Media Strategy at TEGNA, and as the Group Planning Director at Southwest Media Group. Throughout their career, Heather has demonstrated strong leadership in developing media strategy for key agency accounts and overseeing the creation of programmatic media solutions and business analytics divisions. Heather has also successfully collaborated with various agencies to deliver comprehensive media marketing solutions. With a background in media planning for companies like WHATABURGER and experience at agencies like The Richards Group and Bozell Jacobs, Heather brings a wealth of knowledge and expertise to their current role.