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Cristina Constain

Founder & General Manager at PRAC

Cristina Constain has a diverse work experience in the fields of global communications, marketing, business development, and consultancy. Cristina currently holds the position of Head of Global Communications & Marketing at Solve Next. Prior to this, they founded and served as the General Manager of PRAC, a company focused on redefining business and marketing practices with a conscious and purpose-driven approach.

Cristina also has experience as the Village Chief and Cofounder & Manager of PUCH Village, where they created an ecosystem for community members to connect, collaborate, and share experiences. Cristina worked in business development at Syndy, where they managed social media and blog content, developed communications strategies, and conducted market research.

Additionally, Cristina worked as a Marketing Consultant at ADVENIO and held roles at M&C Saatchi, including Account Executive and Interactive Planner, where they worked on projects for Autogrill, overseeing the launch of a new coffee brand and implementing new communication strategies.

Cristina began their career with an internship at New Link Communications. Throughout their career, Cristina has demonstrated expertise in strategic planning, brand management, communication campaigns, and market research.

Cristina Constain's education history begins in 2005 when they obtained an IBO diploma from Colegio Anglo Colombiano. From 2008 to 2011, they attended Istituto Europeo di Design where they pursued a degree in Marketing and Account Managing. In 2013, they enrolled in TIAS School for Business and Society and completed an International MSc in Business Administration with a focus on Marketing Management in 2014. During that same year, they took part in the International Summer Semester at Sungkyunkwan University, studying Strategy and Innovation.

Aside from their academic qualifications, Cristina Constain also holds additional certifications. In 2017, they obtained a certification in Google Analytics from Google. In 2020, they obtained The Fundamentals of Digital Marketing certification and the Google Ads Search Certification, both issued by Google. Most recently, in 2022, they became a Certified Wrong Thinker through Solve Next.

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