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Alejandra Ramirez Santos is a Venezuelan businesswoman and the current Digital Marketing Manager at PRAC. Alejandra has over thirteen years of experience in commercial management, sales, and marketing.

Ramirez Santos began their professional career in 2006 as an intern in the sales and graphic design department of Feedback Publicidad. After a year, they became a commercial coordinator at Telefónica Venezuela, where they worked for ten years. In this role, they were responsible for managing commercial requests from authorized agents, issuing invoices through the SAP system, preparing sales reports and statistics, monitoring daily sales, developing indicators for commercial management, coordinating commercial activities to meet quota requirements, proposing and communicating commercial strategies to sales channels, providing advice and training to sales channels, promoting and ensuring the growth of sales channels, controlling inventory levels and receivables of assigned channels, and ensuring that assigned sales channels complied with company policies and agency contracts.

In 2018, Ramirez Santos became the Commercial Manager at Norte Digital LATAM. In this role, they were responsible for the management and administration of the company's Twitter account with over 100,000 followers. Alejandra also created and implemented digital marketing campaigns that increased website traffic by over 50%.

Ramirez Santos is currently the Digital Marketing Manager at PRAC. In this role, they are responsible for developing and implementing digital marketing campaigns, managing the company's social media accounts, and creating and executing lead generation strategies.

Alejandra Ramirez Santos has a degree in Grado en Administración Gerencial from Universidad Fermín Toro and a Técnico Superior Universitario en Mercadotecnia y Publicidad from Colegio Universitario Fermín Toro. Alejandra also has a certification from Solve Next in Certified Wrong Thinker.