ÂÜÀòÂÒÂ×

Erica Diamond is a seasoned marketing and business professional with extensive experience in various roles. Currently serving as Managing Partner at Pourtastic Tastings LLC since May 2013, Erica specializes in off-premise and on-premise sampling events, event management, and marketing services, while focusing on raising industry standards through innovative reporting and brand ambassador support. As Franchise Owner of Play Street Museum Lubbock since July 2019, Erica fosters imaginative play for children in a creatively designed environment. Prior experience includes Senior Marketing Manager at Perot Museum of Nature and Science and Senior Account Executive at The Point Group, where Erica managed full-service marketing communications across diverse industries. Beginning a career as Associate Account Executive at The Thomas Agency, Erica built foundational skills in marketing and client relations. Erica holds a Bachelor of Arts in Advertising and English from Texas Tech University, completed in 2005.