The Pool & Hot Tub Alliance protects and advances the common interests of the industry by providing education, advocacy, standards development, research, and market growth to increase our members’ professionalism, knowledge, and profitability.

Pool & Hot Tub Alliance

Pool & Hot Tub Alliance's headquarters in Alexandria, VA, United States

Sabeena Hickman

Justin Wiley

Jeff Henriksen

Adam Katchmarchi

Sheri Sharma-Jackson

Laurie Lankford

Jessica Howard

Diana B.

The Aquatic Education and Certification team at the Pool & Hot Tub Alliance focuses on developing and delivering training programs and certifications for industry professionals. They ensure that members are well-equipped with the necessary knowledge and skills to operate pools and spas safely and effectively, while also promoting best practices in aquatic management. Through comprehensive courses and instructional resources, the team fosters professionalism and enhances the overall quality of the pool and hot tub industry.

Aquatic Education and Certification

The Leadership Team at the Pool & Hot Tub Alliance guides the organization in strategic decision-making and implementation of initiatives that support industry growth and member success. By leveraging their expertise in marketing, government relations, standards development, and education, the team advocates for the interests of the pool and hot tub industry, fosters professionalism, and drives market expansion to benefit all stakeholders.

Leadership Team

The Marketing and Communications team at the Pool & Hot Tub Alliance is responsible for promoting the organization’s initiatives and enhancing brand visibility. They develop strategic marketing campaigns, manage content creation across various platforms, and coordinate events to educate and engage members, ultimately driving membership growth and industry awareness.

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Pool & Hot Tub Alliance

Org chart

Teams

Aquatic Education and Certification

Leadership Team

Marketing and Communications

Offices

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Pool & Hot Tub Alliance

Org chart

Teams

Aquatic Education and Certification

Leadership Team

Marketing and Communications

Offices

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