ÂÜÀòÂÒÂ×

Beth Richards is a seasoned marketing professional with extensive experience in the healthcare sector. Currently serving as Market Growth Manager for Medicare Advantage at Point32Health since October 2021, Beth drives planning and execution for growth initiatives while ensuring alignment across sales and marketing strategies. Prior roles include leading marketing strategy for Massachusetts at Harvard Pilgrim Health Care, managing brand strategy at Dana-Farber Cancer Institute, and providing strategic counsel as Senior Director of Marketing and Communications at Commonwealth Care Alliance. Beth's earlier career includes key positions at DentaQuest, Delta Dental of Massachusetts, Blue Cross Blue Shield of Massachusetts, and Spaulding & Slye Colliers. Educational achievements include an MBA from Simmons College Graduate School of Management and a Bachelor’s Degree in Business Management/Marketing from Simmons University.