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Eva Crawford is a Product Innovation Analyst at PNC, bringing experience from previous roles as a Product Owner at HIKE2 and Creator Success Manager at hoo.be. In the position at HIKE2, responsibilities included managing Salesforce AppExchange applications, refining backlog items, and creating an internal guidebook. At hoo.be, Eva supported creators with inquiries, developed personalized engagement pages, and compiled resources for creator retention. Additional roles included Lead Page Designer and Marketing/Page Design Intern at hoo.be, a Product Innovation Intern at PNC, and various internships in project management and communications. Eva holds a Bachelor of Science degree in Environmental Science and Business from the University of Pittsburgh and has a background in photography from Lenape Tech.