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Luca Scafati is an experienced sales and business development professional, currently serving as Sales Director at Platinium Group SAM since April 2024, where responsibilities include developing and overseeing global corporate commercial strategies to maximize revenue. Previously, Luca held the position of Chief Revenue Officer at Spezia Calcio, focusing on core business strategies and revenue activities. At Euroleague Basketball, from March 2008 to August 2021, Luca progressed through several roles, culminating in the Director of Business Operations, which involved promoting a business-oriented model for the league and its clubs. Early career roles included financial account and personnel management at Hotel Bergamo di Lercaro Angela & C., and an internship as a chartered accountant assistant. Luca holds a Doctorate in Economics from Università degli Studi di Firenze and a Master's in Marketing from Università Ca' Foscari Venezia.