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Hayley Riolo is a seasoned marketing professional with extensive experience in donor acquisition and marketing. Currently serving as the Director of Donor Acquisition and Experience at Plan International Canada since October 2011, Hayley has progressively advanced through various roles including Director of Donor Marketing, Senior Marketing Manager for Monthly Giving, Manager of Donor Marketing, and Donor Marketing Specialist. Prior to this, experience at Citi Cards Canada included positions as Marketing Program Manager and Marketing Coordinator from June 2006 to August 2011. Hayley holds a Fundamentals of Fundraising Certificate from the Association of Fundraising Professionals, as well as additional educational background from Western University and the Canadian Marketing Association.