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Elizabeth McKusick serves as the E-Commerce & Digital Marketing Manager at PFERD North America, overseeing a team dedicated to delivering a premium omnichannel digital customer experience. Previous roles include Journey Marketing Manager at Forever Companies, where project management of customer journey and e-commerce initiatives was pivotal, and Digital Content Coordinator, responsible for managing website content and implementing significant upgrades for multiple brand sites. Earlier experience includes serving as Digital Communications Coordinator at Telling the Truth, Inc., managing various digital projects to support organizational growth, and beginning their career as a Customer Service Specialist. Elizabeth holds a Bachelor of Arts degree in History from Grove City College, graduating in 2015.