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Beatriz Briones possesses extensive experience in marketing and corporate communications, currently serving as the Director of Marketing Corporate Communications at Etna Urban Winery since July 2021. Previously, Beatriz held roles such as Corporate Marketing Communications Manager at Petralonga, where significant growth in event attendance was achieved, and Corporate Communications Coordinator for Boehringer Ingelheim in the Middle East. An independent ceramic artist, Beatriz has a strong foundation in digital marketing, having worked on initiatives for various organizations including 77Academy and Last Second Tickets. Beatriz holds a PhD in Communication and Media Studies from Sapienza Università di Roma, along with multiple degrees and certificates in marketing and management from prestigious institutions.