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Daniel Freer has over 14 years of experience in the beverage and hospitality industries, currently serving as the Director of National Chain Customers at Pernod Ricard since February 2011, with a history of progressive roles including Senior National Account Manager, Team Lead, Market Manager, and Chain Merchandising Manager for Northern California. Prior to Pernod Ricard, Daniel Freer worked at Gallo Sales Company from February 2007 to February 2011, where responsibilities included Area Manager for the San Francisco Bay Area, overseeing three District Managers, thirteen Sales Representatives, and a portfolio of three hundred accounts, as well as District Manager and Sales Representative roles in the Greater Sacramento Area. Earlier career experience includes serving as Head Trainer and Head Bartender at Chili's Bar and Grill, focusing on employee training and development. Daniel Freer holds a Bachelor of Arts in Business with a concentration in Finance from California State University-Sacramento, completed in 2006.