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Katarzyna Izdebska is an experienced professional in the fields of media data solutions, performance marketing, and physics. Currently serving as a Senior Media Data Solutions Consultant and Performance Marketing Technical Expert at Performance Media since April 2015, Katarzyna has held several roles including Product Owner and SEM Specialist. Prior to this, Katarzyna worked at the Institute of Physics, Polish Academy of Sciences, as a Senior Physicist and PhD student from September 2010 to April 2015. Additional experience includes physicist roles at various institutes including the Institute of Physical Chemistry PAS and the Institute of Organic Chemistry PAS. Katarzyna holds a PhD from the Institute of Physics, Polish Academy of Sciences, and a Master's degree in IT Technology Physics from Łódź University of Technology, as well as completing coursework at SGH Warsaw School of Economics.