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Liz has over 20 years in industry and strategy consulting experience, with a focus on customer insight and product/service innovation. Liz worked for a variety of industries and clients, including consumer durables, consumer packaged goods and retail. Within the retail and CPG sectors, Liz leveraged leading-edge customer insight and innovation techniques to ensure an outside-in understanding of key needs as she advised clients on strategic planning, including brand optimization, innovation/product development, and supply chain/sourcing.