Rodrigo Bertoncini is an experienced executive in the consumer goods industry, currently serving as General Manager for Puerto Rico and USVI at PepsiCo since March 2018. Rodrigo has held various leadership roles at PepsiCo, including Senior Sales Director focused on Retail and Cash & Carry National Key Accounts, as well as Trade Marketing and E-commerce Director, where the emphasis lies on enhancing the shopper journey through omnichannel strategies. Prior to joining PepsiCo, Rodrigo worked at Unilever Food Solutions as Marketing and Trade Marketing Director for South Latin America, managing strategies across multiple countries. Rodrigo's career began at Mondelēz International, where responsibilities spanned Marketing, Trade Marketing, and Sales. Rodrigo holds an MBA in Marketing from FIA - Fundação Instituto de Administração and a Bachelor's degree in Business Administration from Universidade Presbiteriana Mackenzie.