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Sahil Siddiqui serves as the Global Creative Head at Pepper Content and has previously held significant positions at Dentsu Creative as Group Executive Creative Director and at WATConsult in various roles including Vice President of Creative Strategy, Associate Vice President of Creative Strategy, and Group Head - Creative Strategist. Additionally, Sahil Siddiqui has contributed to the industry by serving as a Jury Member for the GoaFest ABBY awards under the Advertising Agencies Association of India (AAAI).