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Sam Winders started working at Estates Gazette in 2014 as a Sales Executive. In 2016, Sam joined PatSnap as a Sales Development Representative, where they helped analyze tech trends and maximize return on IP assets. They later moved up to the role of Account Executive and then Senior Account Executive - Life Sciences, where they focused on connecting patent data and research and development datasets using AI. Sam's most recent role at PatSnap is as an Enterprise Account Director and Senior Account Executive.

Sam Winders obtained a Bachelor's Degree in Theology and Religion from Durham University from 2010 to 2013. Later, from 2013 to 2014, Sam pursued a Master's Degree in Theology with a specialization in Islamic Studies at the same university.