Yuki Azuma has extensive experience in online marketing, particularly in Southeast Asia. Currently serving as Lead Online Marketing Manager at Parship Group since October 2016, Yuki focuses on managing, analyzing, and optimizing multi-lingual SEA campaigns for web and mobile applications. Previous roles include Senior Online Marketing Manager at Goodgame Studios, where responsibilities encompassed user acquisition and budget management based on ROI and CLV. Other notable positions include User Acquisition Manager at gumi Europe and Country Manager Japan at Unister Holding GmbH, showcasing expertise in campaign design and execution, business intelligence coordination, and international market strategies. Yuki holds a Bachelor of Applied Science from Stuttgart Media University and a Bachelor of Arts in German Language and Literature from Tokyo Metropolitan University.