Kerry Ashdown currently serves as General Manager at Parkdean Resorts, focusing on park operations, financial management, team development, revenue generation, and strategic planning to enhance guest and owner experiences. Previously, Kerry held various managerial positions at Morrisons from June 2017 to October 2022, successfully navigating the challenges of the COVID-19 pandemic, driving profit and operational improvements, and developing talent through effective hiring and training initiatives. Kerry's career began at Asda, where roles included General Store Manager, Project Manager, and Deputy Store Manager, with a consistent emphasis on leadership, performance, and operational efficiency throughout all positions.