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Sandra Matus has a strong background in marketing and communications. Sandra started their career at Sigma Alimentos, where they worked as a Market Research Analyst and Market Engineering. Sandra then joined Panduit, where they held multiple roles throughout their tenure. Sandra started as a Marketing Support for Mexico, coordinating trade shows and managing distributor marketing plans. Sandra then moved on to become the LA Marketing Administrator & Communications, where they coordinated marketing production and communication in Latin America and managed various marketing activities such as success stories development, public relations, and market analysis. Sandra then took on the role of Global Events Analyst & Project Manager, where they were responsible for planning and executing global events. Sandra went on to become the Regional Marketing Manager for Mexico and later took on the role of Marketing Communication Manager, where they developed and implemented integrated marketing campaigns for the Latin America market. Most recently, Sandra held the position of Head of Marketing for LATAM at Panduit.

Sandra Matus earned a Bachelor's degree in Business, Management, Marketing, and Related Support Services from Universidad Panamericana between 1993 and 1997.