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Rizwan Farooq possesses extensive experience in business development within the digital and conventional advertising sectors. Currently serving as Director of Business Development at PakWheels.com since October 2018, Rizwan has previously held the roles of Senior Business Development Manager and Business Development Manager, focusing on optimizing revenue through strategic programmatic selling and guiding regional managers to achieve sales targets. Prior roles include Regional General Manager at Mast FM 103 Pakistan, where Rizwan planned and executed market penetration strategies, and earlier positions at PakWheels.com and Jang Group of Companies, managing nationwide sales and digital assets. Rizwan holds an EMBA in Business, Management, Marketing, and Related Support Services from the University of Central Punjab.