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Axel Dekker is the CEO and Board Member at Packaly, a co-founder of the company. Previously, Axel was the CEO and co-founder of TheFixedGearShop and Blank Bean, as well as holding various tech advisory and consultant roles in companies like FixieBrothers B.V., Notificare, and Civity. Axel has a background in Computer Science, IT Management, and Marketing & Communication from notable institutions including University of the People, Academy of Information Technology, and Johan Cruijf Institute for sport studies.