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John Lacey is an experienced sales executive with a proven track record in the medical device and pharmaceutical industries. Currently serving as Vice President Sales West and Vice President Key Accounts at PaceMate® since January 2024, John has held key leadership roles at Acutus Medical, Inc., BIOTRONIK, St. Jude Medical, Boston Scientific, Schering, and Bristol-Myers Squibb. John's expertise includes managing national accounts and strategic sales within various territories. Educational credentials include a B.S. in Business Marketing from California State University, Bakersfield, an Executive Leadership Certificate from Texas McCombs School of Business, and advanced training in negotiations and contracting from Harvard Graduate School of Education.