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The E-commerce and Digital team at OXBOW is responsible for managing the company's online sales platforms and ensuring a seamless shopping experience for customers. This includes optimizing the web shop, overseeing digital marketing strategies, and expanding e-commerce operations internationally to support the brand’s mission of enabling riders to pursue their passions year-round. The team combines technical expertise with a deep understanding of action sports to align digital initiatives with OXBOW’s adventurous spirit and dedication to environmental sustainability.