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Kelsey Barnes is an experienced professional in digital production and membership retention, currently serving as a Senior Membership Retention Manager at Outside since August 2021, following a progression through roles such as Membership Retention Manager and Product Marketing Manager. Prior to Outside, Kelsey worked as an Integrated Producer at OLIVER Agency | adidas and held the position of Producer at Instrument, where responsibilities included managing production for digital products and content creation for major brands like Nike. Kelsey's background also includes experience as a Digital Producer at Airtype, Project Manager at Thread, and Digital Asset Specialist at Nike, complemented by earlier roles in public relations and account management. Kelsey holds a Bachelor's degree in Journalism-Public Relations from California State University, Chico, and has further international education experience from Chiang Mai University.