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Alessandro Vassallo serves as the Chief Design Officer and Partner at VRD Research, a role held since January 2004, focusing on developing human-oriented strategies and business design decisions for diverse clients. Vassallo has shared expertise through numerous workshops and conferences globally, including significant engagements at Politecnico di Milano and various events in São Paulo. Vassallo also collaborates as a partner at Osservatori Digital Innovation and provides consultancy on human-centric strategy and innovation for prominent companies including Barilla Group, Alpitour, and Lavazza. Vassallo’s academic background includes a Master of Arts in Man and Mobility from Design Academy Eindhoven and a Bachelor of Arts in Industrial Design from Istituto Europeo di Design.