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Justin Nichols has a strong background in sales and business development in the water management and environmental industry. Justin is currently serving as the National Sales Manager at OptConnect, where they focus on GTM strategy, business development, and channel sales strategy for various industries, including irrigation, agriculture, stormwater, and wastewater systems. Prior to that, Justin worked as the B2B Sales Manager at Magnum Bikes and was responsible for managing sales activities. Justin also served as the Area Sales Manager at ACO USA, overseeing sales and distribution activities for stormwater management products. Justin's experience also includes roles as the Regional Sales Manager at Bio-Microbics, Inc., where they managed sales and distribution activities for wastewater and stormwater management product lines, and as the Vice President of Sales at SeptiTech, Inc. Additionally, they served as the President of GREENTECH SUPPLY, LLC, generating commercial stormwater specifications and managing a team of representatives as the master distributor/rep. Justin's early career included a role as an Outside Sales Representative at Infiltrator Water Technologies. Overall, Justin's work experience reflects their expertise in sales, business development, and strategic planning in the environmental and water management sector.

Justin Nichols received their Bachelor's degree in Mass Communication/Media Studies from the University of Utah in 2006.