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Kateryna Smetanina has worked in the marketing and public relations industries since 2015. Kateryna began their career as a Content Specialist for PRIME DESIGN STUDIO in Ukraine. Kateryna then worked as a Digital Marketing Specialist for Singree.com in 2017. That same year, they also worked as a PR Manager for Opporty and a Marketing Manager for Clever Solution Inc. Kateryna then moved on to become a PPC Marketing Manager for Accel Club in 2020, and is currently in the same role for Gipanis GmbH.

Kateryna Smetanina holds a Bachelor's degree in Information Technology from Odessa National Polytechnic University and a Master's degree in Finance from Odessa State Economics University. Kateryna also obtained a Google Adwords certification in June 2017.