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Chris Robinson is a seasoned professional in user research and UX design, currently serving as a Senior Consultant - User Research at Opencast since August 2021. Previous experience includes roles as a UX Researcher at AO, and as UX Lead at Verastar, where Chris significantly advanced the UX discipline and established a design system. Notable expertise encompasses conducting user research to enhance conversion rates and usability testing, with a strong foundation laid at Auto Trader UK as User Research Manager and Business Analyst. Chris holds a BA (Hons) in Business and Marketing from the University of Hull and a Bachelor's degree in International Business from QUT. Additional early career roles span various sectors, including client development, marketing, and barista experience at Starbucks.