Ekaterina Faltermeier is a seasoned CRM Manager with extensive experience in data-driven strategy development and campaign optimization. Currently serving as CRM Manager for OMR Reviews since March 2023, Ekaterina previously held the position of CRM Manager at FREE NOW from September 2017 to March 2023, where responsibilities included analyzing and optimizing campaigns and journey metrics in collaboration with various teams. Early career roles included customer care and operational support, along with strategic planning internships at notable firms such as Leo Burnett Group Russia and Media Price. Ekaterina holds a Master's Degree in Psychology and a Diploma in Industrial and Organizational Psychology from Herzen State Pedagogical University of Russia, alongside doctorate studies in the same field. Additional educational experiences include studies at Bundeswehr University Munich and the University of Turku.
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