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Thue Lægdsgaard Madsen

Senior Manager Marketing Operations at Omada Health

Thue Lægdsgaard Madsen is a seasoned marketing operations professional with extensive experience in leading campaign production, marketing automation, and operational planning. Currently serving as a Senior Manager of Marketing Operations at Omada Health since June 2019, Thue manages a range of initiatives including lead funnel management and CPRA oversight. Previous roles include Marketing Operations Manager at BrowserStack and Kissmetrics, overseeing tools like Hubspot and Marketo, ensuring GDPR compliance, and enhancing marketing attribution. Thue’s career trajectory encompasses various roles in the marketing sector, beginning as a Marketing Associate at Kissmetrics and extending to earlier positions in education and technical assistance. Thue holds a Master's degree in International Business Communication from Copenhagen Business School and additional qualifications in marketing and project management from the Middlebury Institute.

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