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Rob Spalding currently serves as the VP of Brand, Product Marketing, and Demand Generation at Omada Health since September 2022. Prior to this position, Spalding was the Chief Strategy & Marketing Officer at DWA Healthcare Communications Group from June 2015 to September 2022, focusing on innovation and value proposition development for healthcare clients. Spalding held various leadership roles at Avant Healthcare from February 2013 to June 2015, achieving significant revenue growth and enhancing service offerings. Spalding's earlier experience includes key marketing positions at Eli Lilly and Company, where notable achievements included successful product launches and the development of strategic marketing initiatives for multiple pharmaceutical brands. Spalding holds an MBA in Marketing & Finance from The University of Chicago Booth School of Business and a BA in Marketing from Truman State University.