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Giancarlo Basile is an experienced marketing professional currently serving as Field Marketing Manager at Ogury, where responsibilities include planning and executing campaigns for the UK and Northern Europe markets and overseeing both physical and virtual events, including a significant presence at Cannes Lions Festival of Creativity. Previously, Giancarlo held the role of Marketing Events Specialist at WPP, leading mid to large-scale event strategies and project management, while also liaising with clients to ensure successful outcomes. Other roles include Local Advisor at Borgo Egnazia, Cabin Crew at Emirates, Ride Host at Disneyland Paris, and Youth Staff at Costa Crociere. Giancarlo holds a Master's Degree in Marketing & Business Communication from Accademia di Comunicazione and completed an Online Executive Program in Management at Harvard Business School.