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Amanda Davis has worked in the field of consumer research and marketing for several companies. Amanda began their career at Orange in 1997 as a market researcher and later became a senior market researcher. From 2002 to 2006, they served as the UK brand marketing research manager at Orange. In 2007, Amanda joined Ofcom as a Senior Research Manager and eventually became the Head of Consumer Research in 2022.

Amanda Davis has a Bachelor of Science (BSc) degree in Sociology from the University of Surrey. Amanda also holds a Master of Science (MSc) degree in Social Research from the same institution.