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Dimitra Douma is an experienced marketing professional with a strong background in performance marketing and digital strategies. Currently serving as PPC Manager at Ocado Retail Ltd since August 2019, Dimitra has held various roles including Senior PPC Executive and Commercial Marketing Executive - Digital Marketing. Previous positions include Performance Media Manager and Senior Search Executive at Zenith, as well as Performance Marketing Executive at iProspect. Early career experiences include project management and public relations roles at Mindset and the Debating Society of Greece, along with a certified insurance agent role at Asfalies Douma. Dimitra holds an MSc in Business Analytics from Athens University of Economics and Business and a Bachelor’s degree in Marketing and Communication from the same institution, complemented by additional training at the Digital Marketing Institute.