As the Vice President of Advanced Advertising, New Business and National Sales for NYI, Jason leads the execution of highly successful media strategies using census-level data and deep-dive analytics to target audiences across the robust Audience One platform he helped build.
Jason brings with him over 20 years of experience in the media industry and is well-versed in working with high-profile clients on large-scale campaigns that drive engagement—and revenue—using best-in-class multi-screen advertising solutions.
Before joining NYI, Jason held several positions at Cablevision and Altice USA. First, as an Account Executive for over 10 years, then Director of Addressable Advertising where he was tasked with closing, growing and scaling addressable and data-driven video advertising revenue across a designated portfolio of client-direct and agency-based accounts.
Prior to Altice, Jason served as an Account Executive for WPIX-TV CW11, the Tribune flagship station of The CW Television Network. He was an Account Executive for News 12 Networks for five years, the first and largest 24-hour local cable network to be established in the United States.
He received his B.A. from Susquehanna University.
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