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Anderson Tai is a seasoned professional with extensive experience in regional product marketing, technical solutions, and field application engineering across various sectors, including Mobile, Industrial, IoT, and Infrastructure. Currently serving as the Regional Marketing Manager for South APAC at NXP Semiconductors since October 2022, Anderson focuses on wireless and security products, market expansion, and ecosystem partner development. Previously, as the Regional Embedded Solutions Lead at Microchip Technology Inc., Anderson was instrumental in driving revenue growth and enabling design pipelines across ASEAN and ANZ. Anderson's career began as an IC Design Engineer at Altera Corporation, progressing through various roles in esteemed companies like ON Semiconductor, Micron Technology, and Serial System Ltd, showcasing a strong track record in technical consultation, project management, and team leadership. Anderson holds a Master’s degree in Engineering from the National University of Singapore and a Bachelor's degree in Electrical and Electronics Engineering from the University of Technology Malaysia.