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Sarah Heron is an experienced professional in public relations and education, currently serving as a Senior Tropic Skincare Ambassador at Tropic Skincare since November 2018, a company known for its vegan and cruelty-free skincare range. In addition to this role, Sarah has been a Senior Education Expert at Nudge Education Limited since March 2022 and owns MA'AM PR LTD., a PR agency specializing in leisure, travel, food & drink, and retail clients since June 2010. Previous positions include Head of PR at The Whole Caboodle, Freelance Comms Consultant at Heron PR, and various account management roles at Brilliant Media, Poulters, Sinclair Mason, Marks and Spencer, and Harrods. Sarah holds a BA Hons in Public Relations from Leeds Met University and has a background in the arts and sciences from Wadhurst College and Kent College.