Liv A's work experience is as follows:
- Marketing Manager at Nude (2021-present): Responsible for managing marketing efforts for Nude, a savings app and financial friend. Assisted first-time buyers in saving for their first home through a Lifetime ISA provider. Impressive 1.75% AER interest rate.
- Assistant Manager, Digital & Social at Scottish Widows (2020-2021): Managed paid social and email campaigns. Generated reactive and relevant social media content, implemented social media strategies, and managed agencies. Also responsible for HTML email builds and email campaign management.
- Digital Marketer at Whitespace (2017-2020): Worked as a digital marketer, focusing on various digital marketing tasks.
- Junior Email Marketing Executive at Optima Connect (2016-2017): Supported clients' email marketing requirements from design to coding, send and reporting. Clients included a European aviation brand and a British fashion retailer.
- Public Relations & Digital Marketing Manager at GRUB FRESH FOOD LTD. (2012-2016): Created social media content and PR campaigns for a chain of eateries in Aberdeen. Organized street teams and competitions to increase brand awareness. Also involved in writing press releases and taking photographs.
- Marketing Communications Intern at The National Trust for Scotland Foundation USA (2015): Worked for 10 weeks as an intern, creating e-newsletters, managing social media accounts, and writing blogs to increase donations and foster new donors. Assisted with memberships, annual audit preparation, and online surveys.
- Saltire Scholar at The Saltire Foundation (2015): Chosen as a Saltire Scholar for their internship program and selected for a position at NTSUSA in Boston. This prestigious program funds summer placements for talented Scottish students in successful firms or entrepreneurial companies.
- Intern at The BIG Partnership (2015): Worked one day a week, assisting the team responsible for major oil and gas accounts. Tasks included writing press releases, content creation, research, and contributing ideas for PR campaigns.
Liv A earned a Master's Degree Joint Honours in French and History of Art from the University of Aberdeen, where they studied from 2011 to 2016. In addition, they spent the academic year 2013-2014 studying abroad at Université Grenoble Alpes as part of the ERASMUS program, focusing on French language and culture.
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