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Paulina Juaristi currently serves as Marketing Director at Nubank since May 2022. Prior to this role, Paulina held various positions at Uber from August 2017 to May 2022, including Head of Latam Marketing Strategy and Planning, Chief of Staff to the Senior Marketing Director for Latam, and Head of Marketing for both Mobility and Delivery in Mexico. Earlier in the career, Paulina worked at Grupo AlEn as Senior Brand Manager for Pinol and at Mars-Wrigley in roles such as Regional Brand Marketing Manager for Central America, the Caribbean, and Andean countries, as well as Marketing Brand Executive for the Confections Portfolio and Orbit Gum. Paulina’s educational background includes a Master's Degree in Advanced Management from the Yale School of Management, an MBA from EGADE Business School - Tec de Monterrey, and a Bachelor's Degree in Marketing from Tecnológico de Monterrey, along with an International Exchange Program at Grenoble Ecole de Management.