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Cheryl Tan is an accomplished professional with a diverse background in business development and account management. Currently serving as a Senior Account Manager (B2B) at NTUC FairPrice since September 2021, Cheryl has advanced from an Account Manager role, leveraging strong relationship-building skills to support client satisfaction and achieve business goals. Previous experience includes a Business Development Executive position at Standard Chartered Bank, where valuable contributions to lead generation and key account management were made. Cheryl's earlier roles as an SEO Content Writer at Fusevision Pte. Ltd. and Headwaitress at South Union Park showcased a commitment to enhancing customer engagement and operational efficiency. Educational qualifications include a Bachelor of Applied Science in Business Management with Communications from Birmingham Business School and a Diploma in Hospitality and Tourism Management from Temasek Polytechnic.