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Greg Robertson is an experienced professional currently serving as the NOTiFY Platform Manager at Eldermark Software since June 2013 and as the SVP/GM at Notify since May 2013. Eldermark Software, established in 1991 by General Mills Corporation and the Wilder Foundation, has seen significant investments in its technology platform and business model. Greg Robertson holds a degree from the University of Wisconsin-Eau Claire, where studies took place from 1991 to 1995, and completed secondary education at Thomas Jefferson High School.