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Matthew Mullan is an accomplished social media strategist and entrepreneur with extensive experience across various industries. Currently serving as the Director of Social Media at NinjaOne, Matthew leads innovative social media strategies and an influencer marketing program. As the Co-Founder and CEO of Xskape since January 2020, Matthew has shaped the company's direction. Previous roles include Senior Social Media Manager at Illumio, where Matthew developed a comprehensive corporate social media strategy, and Social Media Manager at UKG, overseeing social strategies during a global pandemic and company merger. Early career positions include Social Media Specialist at Ultimate Software and Safari Ltd, where Matthew significantly increased follower engagement. Matthew also owned Phoenix Social Media Inc., managing campaigns for small and medium-sized businesses. An alumnus of Florida State University, Matthew holds a Bachelor of Applied Science in International Relations and Affairs.