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Lawrence Hee is an experienced digital marketing professional with a robust background in leadership roles at Nike, where responsibilities included serving as Digital Marketing Director for Southeast Asia & India and overseeing consumer direct marketing efforts for Greater China. Prior to Nike, Lawrence held positions at IBM Global Business Services as a Senior Consultant and at AKQA as a Senior Project Manager. Additional experience includes roles at Hewlett-Packard, where contributions were made as the APJ Regional Consumer CRM Manager and the APJ HP.com Public Portal Capability Lead, as well as a Project Manager at BLUE Interactive Marketing. Lawrence is currently pursuing a Bachelor’s degree in Information Systems at the University of Melbourne, building on a Diploma in Computer Studies obtained from Ngee Ann Polytechnic.