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Eva de Hoog is an experienced cultural entrepreneur and event coordinator, currently operating as a zelfstandige cultureel ondernemer since 2017 and working at Nieuwe Veste since August 2020. Eva has held positions such as Coördinator Dordrecht for Popronde Nederland and Stadsprogrammeur for both Breda and Dordrecht at Stichting de Bühne. Prior experience includes roles at Popcentrale, where responsibilities included evening coordination and volunteer management, as well as project leadership for festivals like Muziek bij de Buren and participation in various organizational roles within the music and festival sectors. Eva's academic background includes studies in Arts and Culture Management at Rotterdam University of Applied Sciences and a Havo degree in Economics and Society.