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Ayush Shah is an experienced professional currently serving as an Associate Manager at NielsenIQ since January 2020, following roles as a Senior Research Analyst and Team Lead. Prior to this, Ayush worked at Nielsen from June 2017 to December 2019 as a Senior Research Analyst in Client Service and Forecasting, and as a Research Analyst. Ayush's earlier experiences include a Marketing Internship at Entrust Datacard in 2016, a Trainee position with Reliance Jio Infocom Limited in 2015, and work as a Graphic Designer for WHITENIFE in 2014. Ayush holds a Master of Business Administration (M.B.A.) in Technology and a Bachelor's Degree in Electrical, Electronics, and Communications Engineering from SVKM's Narsee Monjee Institute of Management Studies and Mukesh Patel School of Technology Management & Engineering, respectively, completed in 2017.