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Javier has worked in the Hispanic Digital Advertising Industry for more than 18 years, holding executive positions at several top Corporations including Telefonica, Microsoft Digital Advertising/ Ybrant Digital, and Grupo Clarin / Medula. Over this timeframe he has been able to develop a unique profile, combining deep knowledge of both the Latam and U.S. Hispanic Market, working with both publishers and advertisers to develop a high-level strategy.

The diversity of ethnicities within the Hispanic market makes it challenging to reach this population in the right environment and using the right tactics. He has always welcomed this challenge and feels that he can add a lot of value in finding the right approach for publishers and brands to take advantage of this $3B opportunity.

He is excited to be a part of NGL Collective, a top player in the U.S. Hispanic market with a diverse offering that really focuses on creating value by developing specific solutions for each client. NGL has a clear long-term vision for how they want to be positioned in the market, and a talented team to get there in the future. He is excited about continuing his career at NGL, learning from so many talented people, and adding his own value from past experience to help take the organization to the next level.