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Ed Baldwin is an accomplished professional with a background in finance and analytics, currently serving as a Senior Specialist in IFRS9 Strategy and Customer Underwriting at NewDay since October 2018. Prior experience includes roles as an Analyst at The Co-operative Bank plc, focusing on Secured Collections in Credit Risk, and as a part-time Analyst at Getting-in, where financial forecasting was a key responsibility. Ed's earlier experience includes a Placement Analyst position at Lloyds Banking Group within the Loans Impairment & Capital team, along with roles in hospitality and as a freelance musician, showcasing a diverse skill set. Ed holds a Bachelor of Science in Mathematical Sciences from the University of Bath and a WSET Level 3 Certificate in Wines & Spirits.